Welcome to the ‘Best Bang for Your Buck‘ series! Each week for the next few months, I’m going to tackle certain types of beauty products, and list the offerings from popular department store brands and their sizes vs. costs. At a glance, you’ll be able to see which items are most cost effective in that category, and get a better idea if your money is being well spent, or if you’re being, well – a little ripped off! Also, if you’re hedging on picking up a certain product because of the cost, this will give you an idea of the true value of the product and if it’s worth your hard earned cash.
Many of the sizes and dollar values of products are taken from online websites; please let me know if anything is listed incorrectly and I’ll be sure to fix it! Also, for products which we don’t have here in Atlantic Canada, or for items that are more difficult to find overall, I’ll note in green where they’re located for your reference – though I tried to mostly include products relatively accessible as a whole.
Week Five: Mascaras
Mascara has to be one of those products, like concealer and eye cream, that seems to be an eternal challenge for most women to find their holy grail product. Even if you find one you really like, often it fails to meet every single criteria, and out we go looking for another that might fit the bill. It’s one of the toughest-rated products out there, as shown through the small list of mascaras on Makeup Alley that rate higher than 4.0. I’m certain that we’re all destined to continue to seek one that fits all our needs, so to make it a bit easier for you, here’s a list of 25 of some of the most popularly purchased mascaras on the market today.
Urban Decay ($36.92/oz)
*Though, to be fair, once you buy it once you can then just buy the refills, which are $28 and ring in at $127.27/oz
Urban Decay (0.65oz)
*TIE* Bobbi Brown & Yves Saint Laurent (0.2oz)
Best Picks ($30 and under and consumer favorites)
MAC Studio Fix Lash ($18, 4.1 rating)
Bare Escentuals Flawless Definition ($23, 4.1 rating)
Laura Mercier Full-Blown Volume ($30, 4.4 rating)
Bobbi Brown No Smudge ($27, 4.0 rating)
Estee Lauder Sumptuous ($23.50, 4.0 rating)
Worthy Splurges ($30+ and consumer favorites)
Hourglass Superficial Lash ($31, 4.0 rating)
Giorgio Armani Eyes to Kill ($36, 4.2 rating)
Yves Saint Laurent Volume Effet Faux Cils ($36, 4.0 rating)
I can speak for several of these, as I’ve been trying out all of the higher rated mascaras methodically, looking for my personal HG. Of the top rated, so far I’ve tried the Giorgio Armani, Bare Escentuals, and just recently bought the Laura Mercier (review forthcoming). Though I really liked the GA one, something in it irritated my eyes terribly. I’ve also checked out Benefit’s option, which I also liked quite a bit, as well as MUFE’s (meh), Clinique’s (a repeat product and personal fave), Buxom, and dabbled with Lancome’s Definicils a few times in High School (which I liked but which always dried out WAY too fast). Wow, I’ve really gotten around eh? And yet I never remain faithful 😉 I’m holding out for that one awesome mascara that blows my mind. I’m fairly certain I’ll never find it, but in the meantime the search will continue because what other option do I have?
My next mascara purchase is going to be Estee Lauder’s Sumptuous, which has a huge dense brush that I typically favor. Fingers crossed!
Which mascaras above have you tried? What mascara in general is your #1, if you’ve found one? Do you have any on your lemming list that you want to try?
*Don’t forget to enter my giveaway!